cul·ture

/ˈkəlCHər/

.

the customs, arts, social institutions, and achievements of a particular nation, people, or other social group

Juvia's is back and as usual, putting on for the culture with their newest collection! 30 new shades and 4 Duochrome liquid eyeshadows come together to present this vibrant, colorful representation of West African Culture. From the website:

"... inspired by the craftsmanship of West African Masks, which embodies traditional culture and are used in ceremonial activities. A mask must come to life by the wearer of the masks to symbolize a mood. We played around with very symbolic colors which represent unity, love, excitement, fruitfulness, boldness, authority, and lastly growth and healing. All of which can be dramatic depending on the wearer of the mask. inspired by the craftsmanship of West African Masks, which embodies traditional culture and are used in ceremonial activities. A mask must come to life by the wearer of the masks to symbolize a mood. We played around with very symbolic colors which represent unity, love, excitement, fruitfulness, boldness, authority, and lastly growth and healing. All of which can be dramatic depending on the wearer of the mask."

These colors are nothing short of amazing, but I make no apologies for my love for the brand itself. Not only is every pallet a story of culture, it educates as well as celebrates us by putting us in the forefront whereas other brands see black consumers as an afterthought. I will always go to bat for a brand that constantly shows up for ME and my HISTORY and CULTURE. It will never go unnoticed. Anywho, this collection is available on their site.

Culture Pallet- $36

Duochorome Liquid Shadows $15

Duochrome shadow bundle $60

Culture Collection $96

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